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	<title>Aker Imprints</title>
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	<link>http://akerimprints.wordpress.com</link>
	<description>PR and the media machine. A pro's perspective on the art of communicating in the public eye.</description>
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		<title>Aker Imprints</title>
		<link>http://akerimprints.wordpress.com</link>
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		<item>
		<title>Promotions Not Worth Promoting</title>
		<link>http://akerimprints.wordpress.com/2009/03/11/promotions-not-worth-promoting/</link>
		<comments>http://akerimprints.wordpress.com/2009/03/11/promotions-not-worth-promoting/#comments</comments>
		<pubDate>Wed, 11 Mar 2009 16:34:36 +0000</pubDate>
		<dc:creator>andreaaker</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Public Relations]]></category>

		<guid isPermaLink="false">http://akerimprints.com/?p=103</guid>
		<description><![CDATA[There are many great things about Unlimited Coffee in Phoenix. Lots of seating, free wi-fi, tons of outlets for laptops and loose leaf tea (my favorite). I&#8217;m even a fan of the gelato, uh well, at least I used to be. The buy-30-gelatos-get-1-free is a bit ridiculous. While I&#8217;m a fan of the cool treat, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=akerimprints.wordpress.com&amp;blog=5451340&amp;post=103&amp;subd=akerimprints&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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			<media:title type="html">andreaaker</media:title>
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			<media:title type="html">Monster&#039;s Gelato Punch Card</media:title>
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	</item>
		<item>
		<title>Skim Headlines Nationwide with Interactive Newspaper Map</title>
		<link>http://akerimprints.wordpress.com/2009/03/04/skim-headlines-nationwide-with-interactive-newspaper-map/</link>
		<comments>http://akerimprints.wordpress.com/2009/03/04/skim-headlines-nationwide-with-interactive-newspaper-map/#comments</comments>
		<pubDate>Wed, 04 Mar 2009 05:23:00 +0000</pubDate>
		<dc:creator>andreaaker</dc:creator>
				<category><![CDATA[Fun]]></category>
		<category><![CDATA[Journalism]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[interactive]]></category>
		<category><![CDATA[national]]></category>

		<guid isPermaLink="false">http://akerimprints.com/?p=77</guid>
		<description><![CDATA[No doubt it&#8217;s a tough time for newspapers. Declining circulations, declining advertisers and declining budgets are drastically hurting the quality of output. Yet despite the current problems in the newspaper industry, I still thoroughly enjoy sitting with a cup of tea and reading a good daily. I found this interactive map that shows you the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=akerimprints.wordpress.com&amp;blog=5451340&amp;post=77&amp;subd=akerimprints&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://akerimprints.wordpress.com/2009/03/04/skim-headlines-nationwide-with-interactive-newspaper-map/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">andreaaker</media:title>
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			<media:title type="html">Interactive Newspaper Map</media:title>
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		<item>
		<title>Beat changes at the Arizona Republic: What are the consequences?</title>
		<link>http://akerimprints.wordpress.com/2009/02/19/beat-changes-at-the-arizona-republic-what-are-the-consequences/</link>
		<comments>http://akerimprints.wordpress.com/2009/02/19/beat-changes-at-the-arizona-republic-what-are-the-consequences/#comments</comments>
		<pubDate>Thu, 19 Feb 2009 04:14:35 +0000</pubDate>
		<dc:creator>andreaaker</dc:creator>
				<category><![CDATA[Journalism]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[arizonarepublic]]></category>

		<guid isPermaLink="false">http://akerimprints.com/?p=65</guid>
		<description><![CDATA[The Arizona Republic recently experienced a major reorganization. Following a series of painful layoffs, many reporters and editors switched beats. As I understand, this wasn&#8217;t necessarily by choice. So, what are the consequences? Basics of Beat Reporting: Pros and Cons of Switching First off, beat reporters are supposed to be experts in their beats (obviously). [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=akerimprints.wordpress.com&amp;blog=5451340&amp;post=65&amp;subd=akerimprints&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://akerimprints.wordpress.com/2009/02/19/beat-changes-at-the-arizona-republic-what-are-the-consequences/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">andreaaker</media:title>
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		<item>
		<title>How do you manage information overload?</title>
		<link>http://akerimprints.wordpress.com/2009/01/13/how-do-you-manage-information-overload/</link>
		<comments>http://akerimprints.wordpress.com/2009/01/13/how-do-you-manage-information-overload/#comments</comments>
		<pubDate>Tue, 13 Jan 2009 03:23:46 +0000</pubDate>
		<dc:creator>andreaaker</dc:creator>
				<category><![CDATA[Journalism]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[advice]]></category>

		<guid isPermaLink="false">http://akerimprints.com/?p=62</guid>
		<description><![CDATA[Help. I’m near the breaking point of information overload. There’s social media (for me, that’s Facebook, Twitter, LinkedIn, blogs and minor involvement in other social media applications), daily news sites and newspapers, more than a dozen magazine subscriptions (work and personal), RSS feeds from blogs, online newsletters, my “Read it Later” file, those old antique-things [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=akerimprints.wordpress.com&amp;blog=5451340&amp;post=62&amp;subd=akerimprints&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://akerimprints.wordpress.com/2009/01/13/how-do-you-manage-information-overload/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">andreaaker</media:title>
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		<item>
		<title>Facebook Series, Pt. 1 – Is Your Company on Facebook? If Not, You’re Among a Dwindling Number</title>
		<link>http://akerimprints.wordpress.com/2009/01/02/facebook-series-pt-1-%e2%80%93-is-your-company-on-facebook-if-not-you%e2%80%99re-among-a-dwindling-number/</link>
		<comments>http://akerimprints.wordpress.com/2009/01/02/facebook-series-pt-1-%e2%80%93-is-your-company-on-facebook-if-not-you%e2%80%99re-among-a-dwindling-number/#comments</comments>
		<pubDate>Fri, 02 Jan 2009 21:08:34 +0000</pubDate>
		<dc:creator>andreaaker</dc:creator>
				<category><![CDATA[Business Development]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[btob]]></category>
		<category><![CDATA[btoc]]></category>
		<category><![CDATA[socialmedia]]></category>

		<guid isPermaLink="false">http://akerimprints.com/?p=56</guid>
		<description><![CDATA[When it comes to social media, a large part of my job as a PR professional is to educate my clients on its role in their companies’ public images – whether they follow or participate in social media or not. The consumer’s power to alter marketing campaigns and influence large groups of people through social [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=akerimprints.wordpress.com&amp;blog=5451340&amp;post=56&amp;subd=akerimprints&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://akerimprints.wordpress.com/2009/01/02/facebook-series-pt-1-%e2%80%93-is-your-company-on-facebook-if-not-you%e2%80%99re-among-a-dwindling-number/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
	
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			<media:title type="html">andreaaker</media:title>
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		<item>
		<title>The Real Story: Missing Pretty White Girl Syndrome?</title>
		<link>http://akerimprints.wordpress.com/2008/12/19/the-real-story-missing-pretty-white-girl-syndrome/</link>
		<comments>http://akerimprints.wordpress.com/2008/12/19/the-real-story-missing-pretty-white-girl-syndrome/#comments</comments>
		<pubDate>Fri, 19 Dec 2008 19:58:39 +0000</pubDate>
		<dc:creator>andreaaker</dc:creator>
				<category><![CDATA[Ethics]]></category>
		<category><![CDATA[Journalism]]></category>
		<category><![CDATA[The Real Story]]></category>
		<category><![CDATA[missinggirl]]></category>

		<guid isPermaLink="false">http://akerimprints.com/?p=46</guid>
		<description><![CDATA[The Caylee Anthony case is tragic. Today, it was announced that the girl&#8217;s remains were found. This story has received a flury of national news attention. If you watch CNN Headline News or Nancy Grace, you&#8217;d think it was the only story happening over the last several months. Now before you read on, understand that [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=akerimprints.wordpress.com&amp;blog=5451340&amp;post=46&amp;subd=akerimprints&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://akerimprints.wordpress.com/2008/12/19/the-real-story-missing-pretty-white-girl-syndrome/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">andreaaker</media:title>
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		<item>
		<title>Post Heard &#8216;Round the PR World: TechCrunch Fed Up</title>
		<link>http://akerimprints.wordpress.com/2008/12/19/post-heard-round-the-pr-world-techcrunch-fed-up/</link>
		<comments>http://akerimprints.wordpress.com/2008/12/19/post-heard-round-the-pr-world-techcrunch-fed-up/#comments</comments>
		<pubDate>Fri, 19 Dec 2008 17:46:29 +0000</pubDate>
		<dc:creator>andreaaker</dc:creator>
				<category><![CDATA[Ethics]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[bestpractices]]></category>
		<category><![CDATA[techcrunch]]></category>

		<guid isPermaLink="false">http://akerimprints.com/?p=44</guid>
		<description><![CDATA[Michael Arrington&#8217;s post on (likely former) PR practitioner Lois Whitman is a must read for anyone in the public relations or media business. First, PR practitioners are here to help &#8211; not SPAM. Our goal is to distribute information to outlets, journalists and bloggers that need, want and can benefit from it.  SPAM doesn&#8217;t accomplish anything. Research, personalize and understand that quantity doesn&#8217;t necessarily [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=akerimprints.wordpress.com&amp;blog=5451340&amp;post=44&amp;subd=akerimprints&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://akerimprints.wordpress.com/2008/12/19/post-heard-round-the-pr-world-techcrunch-fed-up/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">andreaaker</media:title>
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		<item>
		<title>Q&amp;A: Native perspective of PR and Journalism in Afghanistan</title>
		<link>http://akerimprints.wordpress.com/2008/12/16/qa-native-perspective-of-pr-and-journalism-in-afghanistan/</link>
		<comments>http://akerimprints.wordpress.com/2008/12/16/qa-native-perspective-of-pr-and-journalism-in-afghanistan/#comments</comments>
		<pubDate>Tue, 16 Dec 2008 00:23:21 +0000</pubDate>
		<dc:creator>andreaaker</dc:creator>
				<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[Q&A: Industry Pros]]></category>
		<category><![CDATA[afghanistan]]></category>
		<category><![CDATA[international]]></category>

		<guid isPermaLink="false">http://akerimprints.com/?p=39</guid>
		<description><![CDATA[I met Zabihullah Noori while in graduate school at the Walter Cronkite School of Journalism at Arizona State University. He initially struck me as extremely intelligent and eager to soak up every bit of the media industry that he could. We both graduated in May 2008, and since then, Noori has returned to his native [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=akerimprints.wordpress.com&amp;blog=5451340&amp;post=39&amp;subd=akerimprints&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://akerimprints.wordpress.com/2008/12/16/qa-native-perspective-of-pr-and-journalism-in-afghanistan/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	
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			<media:title type="html">andreaaker</media:title>
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		<item>
		<title>The Hits Keep Coming: More Layoffs at the Arizona Republic</title>
		<link>http://akerimprints.wordpress.com/2008/12/04/the-hits-keep-coming-more-layoffs-at-the-arizona-republic/</link>
		<comments>http://akerimprints.wordpress.com/2008/12/04/the-hits-keep-coming-more-layoffs-at-the-arizona-republic/#comments</comments>
		<pubDate>Thu, 04 Dec 2008 17:53:12 +0000</pubDate>
		<dc:creator>andreaaker</dc:creator>
				<category><![CDATA[Journalism]]></category>
		<category><![CDATA[Newspapers]]></category>
		<category><![CDATA[arizonarepublic]]></category>
		<category><![CDATA[layoffs]]></category>

		<guid isPermaLink="false">http://akerimprints.wordpress.com/?p=36</guid>
		<description><![CDATA[I was saddened to see the latest list of reporters and editors who are losing their jobs in the next string of major layoffs at the Arizona Republic. I&#8217;m sure the newsroom is still reeling from September&#8217;s layoffs. On top of all this - we have to go to the Phoenix New Times blog Valley Fever to [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=akerimprints.wordpress.com&amp;blog=5451340&amp;post=36&amp;subd=akerimprints&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
		<wfw:commentRss>http://akerimprints.wordpress.com/2008/12/04/the-hits-keep-coming-more-layoffs-at-the-arizona-republic/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
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			<media:title type="html">andreaaker</media:title>
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		<title>Why are PR pros questioning AP Style?</title>
		<link>http://akerimprints.wordpress.com/2008/11/29/why-are-pr-pros-questioning-ap-style/</link>
		<comments>http://akerimprints.wordpress.com/2008/11/29/why-are-pr-pros-questioning-ap-style/#comments</comments>
		<pubDate>Sat, 29 Nov 2008 05:00:34 +0000</pubDate>
		<dc:creator>andreaaker</dc:creator>
				<category><![CDATA[Journalism]]></category>
		<category><![CDATA[Public Relations]]></category>
		<category><![CDATA[apstyle]]></category>
		<category><![CDATA[grammar]]></category>

		<guid isPermaLink="false">http://akerimprints.wordpress.com/?p=31</guid>
		<description><![CDATA[Debates exist in the PR world about the relevance of AP Style. Personally, I think those on the irrelevant side have very little journalism experience, which I consider essential in the public relations field. I was at a luncheon for PR professionals not too long ago, and we each had to provide a tip to [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=akerimprints.wordpress.com&amp;blog=5451340&amp;post=31&amp;subd=akerimprints&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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		<slash:comments>0</slash:comments>
	
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